Sunday 18 February 2018
Question 2 - Evaluation
Question 2: How effective is the combination of your main product and ancillary texts?
Question 1 - Evaluation
Question 1: In what ways does your media product use, develop or challenge forms and conventions of real media products?
Q1 MV analysis by Karolina K
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Q1 CD & Mag ad by Karolina K
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Friday 2 February 2018
Additional case studies
Because of the fact that the music video my group and I made is to a song of a different genre to the original case studies I have done, I decided to do an additional two case studies. I chose an original music video from Melanie Martinez to her song 'Pity Party' and the music video to 'The Greatest' by Sia. I chose the latter because Sia is in the same genre as Melanie Martinez and so I thought that perhaps there are some similarities between Melanie's and our music videos and Sia's 'The Greatest' music video.
Melanie Martinez's video of Pity Party is about the character Crybaby who invites her friends to her birthday party, but no one turns up and so she is forced to celebrate it alone, which brings a bit of rage out of her, destroying her cake. This music video contains lots of a motifs that connect to her childish style. Close ups establish her image and emotions, and the rest of the shots show her anger and destructive behaviour, which is also part of her image.
Sia's music video for The Greatest honours the victims of the Orlando shooting victims through dance routines. Sia is not present in the music video, which is a great part of her image. The main dancer has been in many of her other music videos, so she is part of Sia's brand too. Close ups express emotions and long shots establish the other characters in the music video.
Melanie Martinez's video of Pity Party is about the character Crybaby who invites her friends to her birthday party, but no one turns up and so she is forced to celebrate it alone, which brings a bit of rage out of her, destroying her cake. This music video contains lots of a motifs that connect to her childish style. Close ups establish her image and emotions, and the rest of the shots show her anger and destructive behaviour, which is also part of her image.
Sia's music video for The Greatest honours the victims of the Orlando shooting victims through dance routines. Sia is not present in the music video, which is a great part of her image. The main dancer has been in many of her other music videos, so she is part of Sia's brand too. Close ups express emotions and long shots establish the other characters in the music video.
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